As a smaller scale company, we fish the bulk of our seafood from our own boats, supplemented by a small number of other trusted captains. Small-scale means we can keep a keen eye on the quality of our products and make sure that quality is consistent. If something is out of stock and you want to be notified about it as soon as it's restocked, join our mailing list to stay in the loop on what we're catching throughout the year. 

Each season brings new factors that can affect our fish prices (catch volume, local market and global demand, length of season, lease prices for quota and licenses, migratory patterns, etc.). While you might notice prices fluctuating, we’re doing our best to offer fair payment to our crew and captains, and offer affordable products to our customers. We want to keep local seafood accessible!

While we work our boats throughout the season, we might be chasing tuna far offshore or zeroing in on halibut. In order to consistently offer a range of products like lingcod, crab or rockfish, we supplement our fleet's catch with fish bought from a small group of other similarly principled fishermen who we consider part of the GoodFish family. Traceability is important to us, so you’ll always know where your fish came from, whether it’s our boat or not.

Our top priority is making sure our customers receive what they have ordered and paid for! If you are having any issues, from shipping to product quality, please reach out so we can solve your issue: whatsgood@goodfish.co.

Yes, we love suggestions and feedback, please email us at whatsgood@goodfish.co and fill us in on how we can improve our service.

Please email Dylan at dylan@goodfish.co and he’ll be happy to provide you with all the necessary information!

Once you have finalized your order, select whether you would like pick up or delivery (shipping is only currently available for canned product and merch). 

For pick up, select the most convenient pick-up location and time from the available options, and we’ll see you there with your order. 

For delivery, please confirm your delivery address and details, and select a delivery date. We will contact you on that day with a timeframe to expect your delivery.

If you have any special requests or need other options, please let us know in the order notes section. We’ll be happy to try and accommodate however we can!

Email orders@goodfish.co if you want to hit us up with your questions before you place your order.

Absolutely, if you are having any issues or have any special requests for delivery or pick-up, email us at orders@goodfish.co and we'll do our best to find a solution.

We’re in the process of finalizing the details for our Canada-wide shipping program. Once we have perfected our shipping materials and can guarantee our frozen quality through the shipping chain we will be rolling out Canadawide shipping right to your door. We are aiming for Spring 2023, in the meantime we can ship our shelf stable cans and merch. Watch ou social media for updates.

While Pacific salmon have been the mainstay of BC’s commercial fishing industry and coastal economy for over 100 years, we are not currently very active in the salmon fisheries. Whie we love eating and fishing salmon, for our fishing business to grow and sustain itself over the last 10 years, we needed secure access to go fishing each season. Unfortunately, salmon fishing access has been unpredictable and inconsistent for years as wild salmon returns have been struggling and the federal Department of Fisheries and Oceans has tried to figure out what to do about it. We made the choice to focus on other fisheries during the summer months to ensure the success of our fishing business and make sure our crew and captains made a living. In the years when wild salmon return in abundance, we will happily be harvesting and offering wild Pacific salmon to our customers. If you don't see any salmon in our store, just know we are waiting for an abundant run to come back before we catch any more salmon. If you want salmon and we aren't selling it, email me (fraser@goodfish.co) and I'll put you in touch with our friends who fish salmon each summer and can fill your freezer. :)

To maintain premium texture and taste, it is best to remove your fish from its vacuum pack and place it in a covered dish in the fridge. Allow it to thaw gradually before cooking. Thaw time is different for each type of fish - after four to eight hours, try gently touching the fish to check. Remember to keep checking on it, and drain off any water as it thaws so your fish isn’t sitting in water. Once thawed, your fish will taste best when eaten within four days.

That said, we realize real life gets busy. If you need to rush the process, you can place your vacuum-packed frozen fish in a bowl in the sink and run cold water over it to speed up thawing.

Remove the seafood from the tub and place it in a covered bowl in the fridge overnight, draining the melting water as it thaws. Prawn and shrimp shells can either be removed when thawed before or after cooking, depending on your recipe and preference.

If you are short on time, you can remove your fish from the tub, place the ice in a strainer and run it under cold water for 5 minutes while gently breaking up the ice and fish. Pat the tails or tentacles dry and allow them to fully thaw before cooking.

While we do some fresh ice fishing, mostly halibut and rockfish, the bulk of what we fish is all "frozen at sea”.

Our boats are equipped with industrial freezers that flash freeze our fish as soon as we catch it. This means the best possible quality (taste and texture) is maintained; once thawed and prepared it’s as though freshly caught. It means you enjoy a longer shelf life in the fridge once the fish is thawed. And, it means all our fish can be enjoyed raw, sashimi style.